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Facebook Certified Community Manager Sample Questions:

1. A community manager runs a Facebook Page for a global banking organization. This is an established group with clear guiding principles and internal escalation protocols. A community member comments on a recent post to threaten the organization unless the member receives a resolution to a recent problem.
Which step should the community manager take?

A) Raise the issue to the most relevant point of contact internally
B) Call the local authorities immediately to report the threat
C) Open a conversation with the community member and discuss their concerns
D) Delete the comments and ban the community member from the Page

2. A community manager of a tech startup wants to develop new customer acquisition channels. The startup has a Facebook Page and an Instagram account with a combined reach of 80,000.
The chief marketing officer of the startup directs the community manager to research how to launch a podcast. The startup has not previously used podcasts.
Which first step should the community manager take?

A) Research and purchase the appropriate tech equipment to record podcasts, and submit expenses to their manager.
B) Launch the podcast at the earliest possible time, and promote it exclusively on the Facebook Page.
C) Research all existing podcasts in the industry and find content that has not been produced previously
D) Analyze the best-performing content across the current social media presence for potential reuse in the podcast.

3. A new member of a parent group asks for advice on how to handle a bullying incident. The member's question has been posted for several hours. No other members have responded.
What is the most effective action to promote discussion and collaboration regarding this topic among parents in this group?

A) Recommend external resources about the topic
B) Repost the question as an announcement
C) Message some relevant members to ask them to comment
D) Post a comment tagging other members who can help

4. The community manager of a 25,000 member rock painting community in Dublin is concerned about low engagement in the group over the last six months and wants to increase conversations between members.
Which three actions should the community manager take to achieve this goal? (Choose 3)

A) Revise the content calendar to focus on member engagement tools
B) Survey the community and reposition the content in line with their feedback
C) Highlight the top engaging contributors in regular announcements to the community
D) Message every member of the community individually to ask them to engage more
E) Remove members who have not posted or commented in the last month

5. An established mid-range coffee brand is launching a new line of high-end espresso products. It needs to promote its products through new social channels to reach premium consumers. The community manager must create a launch strategy to present to internal stakeholders to support this new product range.
Which two factors must the community manager address in this presentation? (Choose 2)

A) Determine launch goals and milestones to achieve
B) Review existing channel performance and replicate strategy
C) Define partnership criteria with key food and beverage influencers
D) Decide on the target audience and which platforms to use to reach them

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