Exam Name: Journey Builder 101
Certification Provider: Salesforce
Corresponding Certification: Marketing Cloud Consultant
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Last Updated: Aug 20, 2026
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JB-101 exam is an important Salesforce Certification which can test your professional skills. Candidates want to pass the exam successfully to prove their competence. Fast2test Salesforce technical experts have collected and certified 0 questions and answers of Marketing Cloud Consultant - Journey Builder 101 which are designed to cover the knowledge points of the Planning and Designing Salesforce Superdome Server Solutions and enhance candidates' abilities. With Fast2test JB-101 preparation tests you can pass the Marketing Cloud Consultant - Journey Builder 101 easily, get the Salesforce certification and go further on Salesforce career path.
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Salesforce JB-101 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Monitoring and Optimization | 8% | - Journey Analytics and Reporting - Troubleshooting Common Issues |
| Journey Activities and Logic | 30% | - Message Activities: Email, SMS, Push - Update Contact and External API - Flow Control: Wait, Decision, Split |
| Testing, Validation and Deployment | 12% | - Validation and Error Handling - Preview and Test Mode - Activation and Versioning |
| Journey Builder Fundamentals | 25% | - Architecture and Data Model - Access Permissions and Security - Overview of Journey Builder |
| Entry Sources and Audience | 25% | - Entry Events and Triggers - Data Extensions and Contact Builder - Segmentation and Filtering |
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