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Not sure whether Fast2test is the right choice for your MC-202 preparation? Download the free demo and work through sample questions from the Salesforce Certified Marketing Cloud Email Specialist practice test before you spend anything. The full set contains 162 questions and answers.
Salesforce MC-202 Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Certified Marketing Cloud Email Specialist |
| Exam Number: | MC-202 |
| Available Languages: | English, Japanese, Spanish, French, Portuguese (Brazil), German |
| Exam Duration: | 90 minutes |
| Certificate Validity Period: | 2 years |
| Related Certifications: | Salesforce Certified Marketing Cloud Developer Salesforce Certified Marketing Cloud Administrator |
| Exam Price: | USD 200 |
| Exam Format: | Scenario-based, Multiple-choice |
| Real Exam Qty: | 65 |
| Passing Score: | 67% |
| Recommended Training: | Build and Analyze Customer Journeys using Marketing Cloud (MKT101) Prepare for Your Marketing Cloud Email Specialist Credential |
| Exam Registration: | Salesforce Certification Portal Pearson VUE |
| Sample Questions: | Salesforce MC-202 Sample Questions |
| Exam Way: | Online proctored or onsite testing center |
| Pre Condition: | No mandatory prerequisites; recommended 6+ months hands-on experience with Marketing Cloud Email Studio |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials/marketing-cloud-email-specialist |
Salesforce MC-202 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Email Marketing Best Practices | 10% | - Subscriber acquisition and retention - Evaluate deliverability factors - Design effective emails and programs |
| Insights and Analytics | 14% | - Analyze campaign performance - Leverage analytics and Einstein features - Create and configure reports |
| Content Creation and Delivery | 24% | - Manage and organize campaign content - Create and customize email content - Select appropriate tools for sending - Configure send settings |
| Marketing Automation | 26% | - Build solutions in Journey Builder - Build solutions in Automation Studio - Recommend automation solutions |
| Subscriber and Data Management | 26% | - Design and configure Data Extensions - Troubleshoot send and data issues - Import and manage subscriber data - Configure segmentation tools |
Your Salesforce Certified Marketing Cloud Email Specialist Questions, Answered
The MC-202 exam, officially titled Salesforce Certified Marketing Cloud Email Specialist, is the qualifying test for the Salesforce Certified Marketing Cloud Email Specialist certification from Salesforce, a credential at the Specialist level. Passing it proves you have the skills employers look for in certified professionals, and it can also support progress toward related credentials such as Salesforce Certified Marketing Cloud Administrator, Salesforce Certified Marketing Cloud Developer.
The Salesforce Certified Marketing Cloud Email Specialist exam gives you 90 minutes to work through 65 questions. That is a steady pace with little room for second-guessing, so train yourself to read each question once, flag the difficult ones, and keep moving. Before exam day, sit at least two full timed sessions in the Fast2test test engine — when the clock feels familiar, it stops being a threat.
You need 67% to pass, and the official registration fee is USD 200. Fall short and you pay that fee in full again for every retake, which makes solid preparation the cheaper option by far. Work through the Fast2test practice questions until you score comfortably above the passing mark, then book your seat.
No mandatory prerequisites; recommended 6+ months hands-on experience with Marketing Cloud Email Studio Eligibility rules can change over time, so before you register, confirm the latest requirements on the official exam page: Salesforce MC-202 exam overview.
You can book your MC-202 exam through any of these official registration channels:
The exam is delivered as Online proctored or onsite testing center, so you can pick the option that fits your schedule when you book.
Salesforce recommends the following training for Salesforce Certified Marketing Cloud Email Specialist candidates:
- Prepare for Your Marketing Cloud Email Specialist Credential
- Build and Analyze Customer Journeys using Marketing Cloud (MKT101)
Pair that training with the 162 practice questions from Fast2test and you can check your readiness topic by topic before exam day.
Yes. Fast2test offers a free PDF demo for the Salesforce Certified Marketing Cloud Email Specialist exam so you can judge the quality of our questions and answers before paying anything. Every purchase also comes with 365 days of free updates, and once that period expires you can extend your update service at a 50% discount.
Your purchase is protected by a 100% money-back guarantee. If you sit the corresponding MC-202 exam within 60 days of buying and do not pass, send us a scan of your exam enrollment slip together with your official Score Report (PDF) within 2 days of the exam date — the candidate name must match the payer's name — and we will process your full refund within 7 days. Please note that exams taken within 3 days of purchase, materials downloaded without ever sitting the exam, free products, and expired orders are not covered. If you would rather not have a refund, you can exchange your order for two exam products of equal value, free of charge, and keep the update service on your original purchase.
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The Salesforce Certified Marketing Cloud Email Specialist syllabus is organized into 5 domains. The main areas include Marketing Automation (26%), Content Creation and Delivery (24%), and Subscriber and Data Management (26%). Scroll up to the Exam Topics section above for the complete, current outline before you plan your study schedule.
Salesforce Certified Marketing Cloud Email Specialist Sample Questions:
A marketer needs to personalizean email with dynamic content using data from the Open Data View and data from the Purchase Data Extension.
What should be used to source the data from these different sources?
- A. Attribute Group
- B. SQL Query Activity
- C. Data Filter
Correct Answer: B 🗳️
Explanation: Only visible for Fast2test members. You can sign-up / login (it's free).
Northern Trail Outfitters (NTO) sends a birthday coupon during the subscriber's birthday month. NTO wants to reward the subscriber based upon engagement with the email and provide further messages based onthat interaction.
Which no-code features should be implemented to accomplish this?
- A. Salesforce CDP and Einstein Engagement Scoring
- B. Automation studio and Query Activity
- C. Journey Builder and Engagement Split
Correct Answer: C 🗳️
Explanation: Only visible for Fast2test members. You can sign-up / login (it's free).
Northern Trail Outfitters (NTO) is using Datorama Reports for Marketing Cloud to report on email and journey performance.
Which preconfigured dashboard should NTO review to get an idea of which journeys are performing the best?
- A. Email and Journey Overview Dashboard
- B. Email Performance Dashboard
- C. JourneyPerformance by Email Dashboard
Correct Answer: A 🗳️
Explanation: Only visible for Fast2test members. You can sign-up / login (it's free).
The marketing team has been troubleshooting why an email was not sent to 10% of the audience within the data extension. When they review the tracking for the job ID, they see 0 subscribers were held or unsubscribed.
Which additional issues should they consider?
- A. Suppressed contacts from contact deletion
- B. DoNotTtad preferences
- C. Bounced contacts from previous sends
Correct Answer: C 🗳️
Explanation: Only visible for Fast2test members. You can sign-up / login (it's free).
Northern Trail Outfitters (NTO) wants to grow its number of email subscribers.
Which action follows best practices to increasesubscribers?
- A. Send an SMS to NTO's entire customer database with a link to subscribe.
- B. Send an email to NTO's entire customer database asking for referrals.
- C. Collect emails at offline activities, including in stores.
Correct Answer: C 🗳️
Explanation: Only visible for Fast2test members. You can sign-up / login (it's free).
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