Salesforce Certified Marketing Cloud Account Engagement Specialist: MC-201 Exam Premium File as PDF & Test Engine

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Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:

1. Which Salesforce custom fields will sync with Marketing Cloud Account Engagement?

A) Custom Opportunity fields
B) Custom Account fields
C) Custom Prospect fields
D) Custom Record Type fields

2. You want to track prospects that click on a banner ad. What do you use?

A) Completion actions
B) Customer redirect
C) Lead scoring and grading
D) Page actions

3. Your client wants to filter out their own IP address that is currently skewing their results. What do you recommend they use?

A) Add rules to the Marketing Cloud Account Engagement tracking code.
B) Completion Actions with a filter
C) An Automation Rule
D) Visitor Filters

4. Where on a prospect record would you look to see if a prospect had registered for a webinar?

A) Insights
B) Prospect Activities
C) Contents
D) Custom Fields

5. A marketer wants to create different Marketing Cloud Account Engagement lists to correspond with the different stages of the buying cycle. When an Opportunity stage changes in Salesforce. the prospect list membership automatically updates to reflect that m Marketing Cloud Account Engagement. example, if an opportunity moves from Negotiations to Closed Won, the prospects associated with that opportunity. Should be removed from the Negotiations list, and added to the Closed won list.
How could the marketer accomplish this?

A) Completion Action
B) Page Action
C) Automation Rule
D) Dynamic List

Solutions: