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Our Google Display Exam Practice Test Preparation Material provides you everything you will need to take a Google Adwords adwords-display examination. Details are researched and produced by Google Certification Experts who are constantly using industry experience to produce precise, and logical.

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Google adwords-display Exam Syllabus Topics:

SectionObjectives
Topic 1: Ad Formats and Creative Optimization- Responsive display ads
  • 1. Best practices for creatives
    • 2. Asset creation and combinations
      Topic 2: Display Advertising Fundamentals- Understanding Google Display Ads ecosystem
      • 1. Campaign objectives and use cases
        • 2. How Google Display Network works
          Topic 3: Campaign Setup and Targeting- Audience targeting strategies
          • 1. Custom segments and remarketing
            • 2. Affinity and in-market audiences
              - Contextual targeting
              • 1. Placements and exclusions
                • 2. Keywords and topics targeting
                  Topic 4: Measurement and Performance Optimization- Conversion tracking and attribution
                  • 1. Google Ads conversion setup
                    • 2. Performance analysis
                      - Optimization techniques
                      • 1. A/B testing
                        • 2. Audience refinement
                          Topic 5: Bidding and Budgeting- Smart bidding strategies
                          • 1. Maximize conversions
                            • 2. Target CPA and ROAS

                              Google Display Exam Practice Test Sample Questions:

                              You are a consultant for the HKQ Company. They have hired you to help them create videos for YouTube. You advise them that one strategy they should consider is to use a promoted video for YouTube. Which one of the following is the best description of a promoted video?

                              • A. A promoted video is a video that YouTube will promote to its users.
                              • B. A promoted video is a paid video placement on YouTube.
                              • C. The promoted videos are an advertising solution that allows YouTube users, partners, and advertisers to promote their video content across YouTube and the Google Content Network.
                              • D. Users on YouTube will vote on a promoted video by choosing "like" or "dislike" buttons.
                              Reveal Solution  Discussion  0

                              Correct Answer: C  🗳️

                              Lily has created a display campaign to help support her consulting business. She wants to find the best keywords based on the site content. Which of the following Google AdWords tools will she use to accomplish the task?

                              • A. Conversion optimizer
                              • B. My Change History tool
                              • C. Keyword tools
                              • D. Display ad builder
                              Reveal Solution  Discussion  0

                              Correct Answer: C  🗳️

                              You work as a consultant for uCertify Inc. You are managing Google AdWords campaign for the company. You launch a new display campaign. After two weeks of launching the campaign, you plan to exclude additional sites and change bids. According to AdWords display best practices, what should you do before making significant changes to your display campaign?

                              • A. Wait until your campaign has accrued 100 or more conversions and 1000 or more clicks pe r site.
                              • B. Wait until your campaign has accrued fifty or more conversions and 1000 or more clicks pe r site.
                              • C. Wait until your campaign has accrued five or more conversions and 100 or more clicks per site.
                              • D. Wait until your campaign has accrued one or more conversions and fifty or more clicks per site.
                              Reveal Solution  Discussion  0

                              Correct Answer: C  🗳️

                              Andrew wants to create a reservation for his ad in YouTube. His manager wants to know, however, what is the minimum amount the reservation will cost. Which one of the following represents the minimum media spend on a YouTube reservation will cost?

                              • A. $50,000
                              • B. $35,000
                              • C. $25,000
                              • D. $10,000
                              Reveal Solution  Discussion  0

                              Correct Answer: B  🗳️

                              Examine the image below:

                              What tool is being used in the image?

                              • A. Dynamic Logic
                              • B. YouTube Insight
                              • C. Google Analytics
                              • D. Google AdWords Reporting
                              Reveal Solution  Discussion  0

                              Correct Answer: B  🗳️

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